Conceptual Growth Visual

Growth Consulting for Early-Stage SaaS. Strategy, Traction, and Sustainable Growth

Tired of the 'growth hack' treadmill? We design and execute research-driven strategies to take you from day zero to PMF and scale sustainably.

Growth Feels Messy in the Early Stages

You're building a solid product. Maybe you're even seeing early signs of traction. But growth still feels like guesswork.

Messy early-stage growth visualization

Every week brings new advice, tools, and "must-try" tactics. You're running experiments, yet nothing feels repeatable. Just noise.

Meanwhile, time and money are limited. You can't afford to keep throwing things at the wall. The pressure to show consistent results is real.

What you need isn't another hack.
It's clarity: about your customer, your market, and the path to sustainable growth.

Common Patterns We See:

🎯
No clear ICP or positioning
🔄
Scattered experiments, no feedback loop
🧭
No roadmap from early traction to growth
⚠️
Burning resources without repeatable results
Six Pillars of SaaS Growth

The Foundation for Sustainable SaaS Growth

Sustainable SaaS growth comes from alignment, not random wins. This framework turns scattered efforts into a focused strategy built on six essential pillars.

🎯

Market

Define and discover your ICP, their urgent pain points, and how to stand out in their eyes.

📦

Product

Validate that your product solves a real problem, gain clarity and improve.

📢

Messaging

Craft messaging that resonates, differentiates, and drives action.

💰

Economics

Design pricing and business economics that power long-term growth.

⚙️

Machine

Streamline systems, funnels, and onboarding to scale without chaos.

🚀

Distribution

Build scalable, organic channels that reach the right audience consistently.

How It Works

A research-first, repeatable growth system, not guesswork

Random tactics create noise. We use a looped system to uncover insights, focus strategy, and drive meaningful outcomes.

1

Research & Diagnosis

Deep dive into product usage, interviews (team & customers), and data analysis to surface hidden opportunities and bottlenecks.

2

Strategy & Roadmap

Design a focused plan: PMF alignment (if needed), clear priorities, and a path built around the Six Pillars.

3

Implementation & Experiments

Execute fast, learn faster, from content and funnels to onboarding and outreach. Always linked to research-driven hypotheses.

4

Results & Feedback

Track KPIs, learn from outcomes, refine continuously. Growth isn’t a one-shot move, it’s a loop.

The Process in Action:

Client: Blackbell

Spotlight: Rediscovering Product-Market Fit

The Challenge:

An established B2B product company with years in the market, but struggling with unclear positioning and growth. Despite a strong product, the messaging lacked clarity, and content wasn't resonating with the right audience.

The Strategy:

Through deep research, we clarified the product’s core strengths and translated them into a focused positioning that spoke directly to the needs of the target market. We developed a high-impact sales presentation and laid the groundwork for a content strategy aligned with a sustainable growth model.

Implementation & Outcomes:

Worked closely with sales team to refine messaging and create key assets, including a B2B sales deck that strengthened sales conversations. The new positioning brought fresh clarity to the team and helped boost interest from potential customers.

Insight: Even a established product can regain momentum when its positioning and messaging are re-aligned with real customer needs.
Learn More About Growth Consulting →
Battle-Tested Templates, Models & Guides

Growth Toolkit for Early-Stage SaaS - FREE!

Practical resources like ebooks, spreadsheet models, and strategic templates built for early-stage SaaS founders like you to plan, test, and grow without reinventing the wheel.

Get the full toolkit free today.

PLG Funnel Spreadsheet

PLG Funnel Analytics Model

Understand how users move through your product, and where growth is getting stuck.

Spreadsheet Model
SaaS Content Blueprint

SaaS Content Strategy Blueprint

Build a content strategy that speaks to your audience and drives conversions.

Guides + Templates
SaaS Growth OS

SaaS Growth Strategy OS

Plan your growth with a clear structure, priorities, bets, and experiments.

Guides + Templates
Growth Loops Model

Growth Loops Model

Design and quantify impactful growth loops for your SaaS.

Spreadsheet Model

Want More In-Depth Insights?

Explore actionable insights, breakdowns and strategies on the newsletter.

How Webflow Quietly Grew Without VC Money

How Webflow Quietly Grew Without VC Money

In the world of website builders, Webflow is in the league of its own. A torchbearer of the 'no-c...

Read Post »
How Skool.com is silently becoming a mammoth community platform

How Skool.com is silently becoming a mammoth community platform

Privately launched towards the end of 2019, Skool.com hosts about 1000 communities today. Unlike ...

Read Post »
How I Help

Need a Growth Partner for Your SaaS?

A full-service offering for SaaS growth that blends strategic clarity, deep research, and implementation to drive real and lasting results.

Ankur Tiwari

🤝 Growth Consulting

Your Dedicated SaaS Thought Partner

Get direct, hands-on guidance applying our Six Pillars framework to build your unique, sustainable growth engine. We'll work together to turn insights into action and results.

Ideal for Early-Stage SaaS Founders ($0-$1M ARR) Who Need:
  • A Custom Growth Strategy & Clear Roadmap
  • Content Strategy & Foundational Execution Support
  • Funnel Optimization & Improved Onboarding
  • Data-Driven Decision Making & Accountability
  • Direct Access & Weekly Strategy Calls

On the free audit call, we'll diagnose your current growth blockers and outline actionable next steps.

🤖 AI Marketing Platform Coming Soon

The efficiency of AI, guided by proven strategy. Leverage AI tools designed around the Six Pillars framework to execute organic growth tasks faster and scale your marketing.

Perfect For:
  • Lean SaaS teams wanting to scale content & analyze data.
  • Automating repetitive marketing tasks efficiently.
  • (Optional) Fractional human expert management for optimal AI performance.

Estimated Launch: 2-3 Months

Ready to Build Your Sustainable SaaS Growth Engine?

Stop the guesswork and start building a predictable path to your first $1M ARR. Let's explore how our research-driven framework and hands-on consulting can transform your growth trajectory.

Or, grab the Free SaaS Growth Toolkit to start learning now.